An intuitive, state-of-the-art cloud-based platform that aids biotechnology practitioners in research.
Before proceeding with the design, we conducted a comprehensive research on business and user objectives. Mission Bio team assisted us in gaining an in-depth understanding of their application and provided relevant documentation that helped us understand their business model, customer journey, marketing and sales funnel etc.
To comprehend their data visualisation desktop application ‘Tapestri’, Mission Bio engaged us with a Bioinformatics Consultant. This helped to decipher the application, domain and the users precisely.
Our researchers visited several healthcare centres to analyse and understand domain-specific processes and applications & instruments available to researchers/ bioinformaticians for cancer research.
The visual language for all three products is very simple and follows close design guidelines of its branding. Since the web app users are data scientists and medical geniuses, the app has been designed with minimum distractions and is on the point; the idea is to have the users waste absolutely no time and get what they want.
The platform is extremely data and number heavy, hence, you will find a lot of white spaces and easy to understand tables and charts. The whole app has extremely simple iconography for increased relevance and a guided tour on the steps to be taken on the platform. For the tapestry insights application, the data visualization is made extremely simple; charts give a quick overview of the statistics that matter to the users within seconds.