Find gaps in your website/app experience, and get immediate solutions for improvement.
We've audited 100+ websites and mobiles apps with insightful results.
Design Audits are preventive checkups performed by UI/UX experts on a website/app to identify deficiencies vis-a-vis the ideal experience of the website/app.
Design audits provide an unbiased and objective view of the website/apps strengths and weaknesses and provide actionable design direction.
An understanding of the current and future needs, goals and behaviour of customers
Actionable solutions (based on actual evidence) that support business goals
Increased conversions, engagement and ROI
Unbiased problem detection and solution recommendations.
Design audits can be performed at all stages of building and deploying a website/app.
Before releasing your website or app to customers.
2 or 3 years into the lifecycle of your website/app.
Before pushing your website or app design/prototype into development.
Our extensive Design Audit process consists of these steps
Our UX/UI experts discuss the main business and usability objectives with stakeholders with the help of a workshop.
With the help of heuristics evaluation and design principles framework, our team goes through the customer journey, brand guidelines and reviews your website/app.
We create an evaluation document that records the main UX/UI obstacles and gaps in style, hierarchy, typography.
We suggest solutions, roadmaps, quick wins and strategic design directions in the form of a detailed report.
Some facts that are absolutely needed to be aware of about Design Audit.
A two-week audit can uncover 80% of the problems with your website or application.
76% of respondents will switch to a competitor if they have had just one bad experience.
73% of brands cant provide a consistent experience across their different digital channels.
Visit-to-lead conversions can be 400% higher on sites with a a superior user experience.
Design audits should be performed prior to the major redesign of a product or website. Audits can also be performed proactively - once every 2 years - outside of the major design cycles of the product, to ensure that the product continues to serve user needs, and lives up to usability standards.
No, users are not required to conduct a design audit. Unlike usability testing, where real users are required to test the usability of the product, design audits can be performed by UX experts by inspecting prototypes with sufficient details, based on UX standards and principles.
Typically, the team assigned to a design audit consists of one UX Researcher, one UX Designer and one UI Designer. Design audits with a larger scope and agenda might need the involvement of a Project Manager and a Design Lead.
Length of the audit entirely depends on the scope of the project. Audits can last from a week to a month, depending on the length and breadth of the application, product or platform.
There are many direct and indirect benefits of performing Design Audits. Audits can have a direct and positive impact on conversion rates, lead generation and engagement. Design audits can also improve the design and usability of a website, which in turn will lead to happier customers who require less customer support.
First, the UX expert will evaluate your application, product or platform to identify and document the scope of the audit. Once the scope is agreed by the client, the UX expert then sets out to conduct the audit in two well-defined, scientific planned parts: UX Evaluation & UX Research.
The design audit team will then use different tools, methods and metrics to analyse the product/application/platform until the objective of the engagement is achieved.