Everything Everywhere All at Once ft TV content

Lumio is building the kind of technology that geeks, tech enthusiasts, and entertainment lovers have always dreamed of. Partnering with Lollypop, Lumio translated this vision into a home entertainment experience that spark joy and defy convention.

Lumio TLDR India OS Design

PROJECT Brief

User experience that elevates the overall experience of the TV user. The product aims to provide an efficient performance and better way of navigating through the TV interface without overwhelming the user with unfamiliar user flows. Exclusive solutions to help users choose what they can watch with an assisted and elaborate search system. The objective here is to provide reliable information for users to help them with their choices to have a quality time like they prefer.

DEFINING THE CHALLENGE

Solving for “I don’t know what to watch”

User statements revealed a core pain point: while streaming is a vital source of relaxation, creative companionship, and family connection, users frequently experience frustration and "preview paralysis" due to overwhelming content choices and the difficulty of aligning content with a specific mood or group consensus.

“I look forward to that part of the day I get to unwind, especially after high pressure workdays. But I end up getting frustrated most days as I won’t know what to watch ”

Raghav Mehta
32, Startup Founder Urban Professional Delhi NC

"Content is my creative companion — I need rhythm, visuals, emotion in the background. I sometimes struggle to choose because I want to go by mood and instinct."

Kavya Nair
28, Freelance Illustrator Creative Nomad Kochi

"For us, the TV is where the whole family comes together, it’s comfort & connection. But it’s hard to find something everyone agrees on, so we just stick to the familiar."

Imran Sheikh
38, Government Employee Family Viewer Lucknow

"Streaming is how I escape the logic of code — it’s where I reset my brain. But with so many choices and genres, I often get stuck endlessly previewing without hitting play."

Neha Raut
24, Software Engineer Solo Streamer Pune

our approach

Clear. Informed. Yours.

The approach reflects a straightforward and transparent approach. Users get an honest, upfront view with no hidden recommendations or biased pushes. It brings together updates and content from across multiple platforms, helping people quickly understand what’s happening and make choices based on their own interests—nothing more, nothing less.

Clarity in one glance

The experience follows a dashboard approach—offering users a clear, central view of everything within platform, but only what matters. Instead of standard tiles, it surfaces curated content that stands out across platforms, helping users understand the range of what's available in just one glance. This overview isn’t just visual—it’s actionable, guiding users toward deeper discovery. As they engage, the platform becomes a go-to hub, supporting multiple needs and habits over time.

Collage of personalised, thoughtfully selected recommendations

Applied across all modules , Helping user explore the diverse content within each module

Design simplifies complexity and builds trust

With curated content, process of content selection intuitive. Easy up, down and side navigation considering restrictions from remote control navigation.

Stay informed always

All the pieces, finally in one place. Every bit of content—songs, scenes, stats, or stories—woven together so nothing feels scattered. A film isn't just a title; it's the music, the cast, the moments—all connected. A match isn’t just a score; it’s the highlights, the drama, the context—lined up and ready. Across platforms, across formats, everything related lives together. So when users explore, they don’t just watch—they understand, they choose, they experience it fully. Every connection made visible. Every decision, informed.

Upcoming matches, new releases, all listed within informative flows

Extra and related content is easily accessible as they are intuitively grouped

multiple states of scoreboards to help update user with scores every time

Built Around You

The experience is tailored to individual user preferences—what they watch, like, and return to. Curated content updates dynamically based on viewing history and is accessible via the profile, which also includes a personal activity report. A powerful global search enables seamless discovery across platforms, with filters that help users refine or narrow down results. Whether exploring broadly or searching specifically, the system keeps relevant content front and center.

Users can search across platforms from one place, with results unified and sorted intelligently. Upfront Filters and sorting options also available to capture user’s choices.

Content recommendations are generated based on user activity—views, and return visits

The system tracks viewing patterns to surface more relevant suggestions and insights

conclusion

We reimagined how online platforms are experienced—moving beyond the standard tile grid to design an interface that truly works for the user. No more jumping between apps or guessing what’s worth watching. Instead, we created a unified space where content from across platforms is easily accessible, intelligently organized, and deeply personal. Every listing is curated based on user preferences and real-time activity, making the experience feel tailored, not generic. Transparency is at the heart of it. Users not only discover content—they understand their own journey through it. Activity breakdowns reveal how time is spent, building awareness and trust. And for content-heavy modules like sports, the dashboard format shines—letting users follow multiple tournaments, scores, and stories all in one powerful view. It’s not just a new layout—it’s a new way to engage.

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